Field Marketing Manger Under the direction of the In Store Assistant Manager, assist in all aspects of managing the Total Store Productivity Program so that all short and long term goals are met or exceeded. The primary function is to provide support to hourly In Store Marketers so that optimal performance is achieved. The expectation is to meet or exceed budgeted staffing hours, lead flow, productivity, stores staffed, hot calls, confirmation, net revenue and CLPH per the Standard Operating Procedures, as well as establishing and building relationships with the retail store management and associates within the assigned market. JOB RESPONSIBILITIES: Responsible for achieving budgeted staffing hours, productivity, confirmation, and net revenue in order to meet program budget. Manage, hire, train and motivate a team of 5-15 hourly In Store Marketers. Monitor weekly Lead Status Reports for “NG” lead improvement performance with In Store Marketers. Communicate Weekly with assigned APC Market Coordinator to identify opportunities for lead conversion budget for the territory. Communicate regularly with HR Reps to target areas for staffing needs and alternative recruiting sources to meet staffing goals. Utilize In-store Recruiting Hotline call sheet responses to ads placed. Utilize Sears/Kmart Odyssey and other alternative sourcing options. Maintain consistency in using best practices for recruiting, hiring, training processes. Utilize competency based interviewing skills, motivational techniques. Complete Performance Appraisals for In Store Marketers. Ensure all administrative functions are completed in an accurate and timely manner. Must have the ability to performance manage In Store Marketers. Adhere to established SHC guidelines for timely feedback and performance improvement (PPI). Partner with Human Resources with SHC training, monitoring compliance, e.g., Code of Conduct, WOTC, and I-9’s. Develop and implement incentive programs, e.g., contest, rewards, recognition to motivate high team performance. Promote unity and teamwork within department through leading by example and appropriate handling of differences within department or team members. Demonstrate professionalism at all times. Attend periodic sales meetings with sales branch office. Perform other duties as assigned. Responsibilities/Skills/Experience Requirements : Skills/Experience Requirements: High School education or equivalent required. College degree preferred. Must have valid driver’s license. Reliable transportation required for traveling within assigned territory. Experience Experience in managing and developing non-exempt associates required. Experience in recruiting, hiring and training preferred. Physical Requirements Must have the ability to walk, stand and move around for extended periods of time. The ability to organize and prioritize is a must. Must be self-motivated in order to maintain high performance from a home-based office. Excellent communication and leadership skills are required. Flexibility is essential due to various responsibilities of position. This position requires reliable transportation for frequent travel within assigned territory. Equal Opportunity Employer / Disability / Vet Job Requirements: Develop and implement digital marketing campaigns Support the content marketing team in developing content marketing strategy Create content for digital marketing (website) Explore new digital marketing opportunities Devising and developing marketing campaigns Maintain email/digital/social media marketing and printed marketing tools and manage online presence Develop international marketing campaigns through online and offline media Integrating global social media strategy with regional marketing teams Reporting performance of all marketing campaigns Report key metrics on marketing campaigns Plan and develop campaigns to help achieve marketing objectives identified in digital marketing plans Encompass supporting key marketing events within commercial areas and delivering marketing campaigns Manage social media channels for all brands, building engagement Preparing online, digital and social media marketing campaigns Creating and executing social media campaigns across all social media profiles Determine the global marketing strategy Developing and implementing effective marketing communication campaigns Produce a range of creative email marketing campaigns Creating digital marketing strategies and campaigns including email marketing, social media, SEO and PPC Develop client marketing campaigns for both online and offline communications
