***El Comeback is a non-profit program from ConPRmetidos that attracts and retains professional talent for Puerto Rico-based jobs. Register at elcomebackpr.org/registration-form to get matched with professional opportunities on the island. Candidates' searches for positions posted by El Comeback are done on behalf of companies that we support in their search for candidates.*** At Red Ventures Puerto Rico Education (EDU), we believe in the power of online learning to create opportunities and transform lives. In partnership with over 300 colleges and universities, we help individuals make smart educational decisions that meet their needs and career aspirations. Our trusted brands like BestColleges serve over 90 million unique annual visitors with educational resources and advice. Salary Range: $65,000-85,000* *Note actual salary is based on geographic location, qualifications, and experience. What You'll Do: This role is a part of our Higher Education division, aimed at connecting over 5M students to colleges across North America. As a Growth Marketing Analyst, you will explore new ways to create audience growth. You will be part of an entrepreneurial team in one of Red Ventures fastest growing businesses. In this role, you will use data tooling across performance metrics to shape our SEO strategy and organic mission - adhering to Google standards while establishing greater trust with consumers. You will measure success on projects through proprietary in-house marketing tools, reporting on progress to senior leadership. You will work closely with editorial and engineering stakeholders on a bias-to-action plan that improves our portfolio of over 50 sites and over 16,000 pages. You will collaborate closely with our cross-functional teams business, product, and technology - to understand the challenges they face, identify opportunities for data-driven improvement, and deploy digital experiences that are consumer facing. You will translate complex business problems into clear, measurable projects. You'll see the big picture but also dive into details to uncover new opportunities for growth and optimization Video to watch: https://vimeo.com/892693409/5fe3ae5778?share=copy What We're Looking For: Bachelor's degree in data, analytics, marketing or similar field Ability to develop, communicate and action a strategic plan rooted in data Proficiency in data tooling to create succinct performance narratives and insights (Microsoft Excel, Tableau, Looker) Passionate about digital marketing and consumer facing digital experiences Cross-functional marketer who enjoys working alongside different teams to create unique digital products Organized professional who is accountable and autonomous with tactical responsibilities.
